Why Should You Use Compressed Images?
When you have a new business, you want to ensure any visitors to your website get the customer experience they’re looking for. They will want to scroll through your site with ease, with quick loading and the right information. However potential customers can be put off a page, just from loading time. This is usually due to the amount of space taken up by images. Images are important in media as they show your customers an idea of what you’re selling, but making sure you have the correct loading time is important too. Having a page that loads slowly (particularly for those with a slower connection) can be frustrating and many will click off the page within a few seconds, particularly mobile users. This could affect your SEO position, due to the bounce rate. Google’s algorithm also takes into account site speed, so ensuring your website is up to date is important.
In order to improve website speed, you could consider resizing any images you use. Unfortunately, many photos can vary in sizes depending on what you use to take them and the data that builds up could overwhelm the site, therefore creating the slow loading time. Even just one picture with a large file size can push the page over a data limit. Compressing your images and therefore reducing the size will allow it to stay on the page, without using as much data. It is true that image compression can decline the quality, but loading time can be the difference between someone looking through the site, or ignoring it and moving on. Call us for all your SEO in Torquay and Exeter.